SwalaSMS
Proof, not hope
Every message carries the status the mobile operator returned — not a guess made the moment it was submitted.
Bulk SMS in Tanzania, at one price for everyone
Campaigns, alerts and OTPs under your own business name, with an operator delivery report on every message.
TZS 13.00 per SMS
The same price whether you buy 1 message or 100,000.
- No line rental or minimum
- Credits never expire
- Pay only when you send
No volume deal to negotiate, no sales call to sit through, and no rate that depends on how big your company is. A shop sending fifty messages pays what a bank sending a million pays.
Cheap is the easy part. This is the rest of it.
Anybody can quote a low rate. What decides whether your messages arrive, under your own name, and whether you can prove it afterwards, is everything below.
Your name on it
We register your sender ID with the TCRA for you, so recipients see your business rather than an unknown number.
Routes that fail over
Several operator routes per network, so one bad night at one carrier does not become your problem.
Ready when you are
Send from the portal today and move to the REST API and signed webhooks the day your systems need to.
Who this is for
One price is the point, so there is nothing to qualify for and no size you have to be first.
A shop, a clinic, a school
Send a few hundred messages a month without a contract, a minimum or a conversation about volume. Buy the credits you need and stop when you are done.
A startup finding its feet
The same rate on your first thousand OTPs as on your millionth, so what you pay per message today is what you will still be paying when it works.
An established business
The API, the delivery reports and the audit trail your finance and compliance teams ask for - at the price everybody else gets, without an account manager.
How it works
Simple enough for someone in the office, structured enough for the developers.
1. Create an account
Free to open. Add your business details and choose portal, CSV or API sending.
2. Top up
Buy any number of credits at the published rate. Your balance and the cost of a campaign stay visible before you send it.
3. Send and check
Send under your sender ID, then read the delivery report the operator returns for each message.
Built for how you'll use it
Bulk SMS
Sender IDs, delivery reports and scheduling for campaigns of any size.
SMS API
REST endpoints with key auth, bulk sending and signed webhooks.
Sender ID
Register your business name as the sender through us.
OTP SMS
Verification codes for sign-up, login and transactions.
Schools, SACCOS & NGOs
Fee reminders, member updates and beneficiary communication.
Resources
Guides on bulk SMS, sender IDs and API integration in Tanzania.
Start with a free account
Open an account, look around the portal, and buy credit only when you are ready to send.